Social media has become a part of daily life for many people, but the facts can be staggering. It is estimated that half of internet users have an account, and half of those who do not have an account live with someone who does. Facebook accounts are one of the most popular ways to connect with other people, and it’s the third most visited site after Google and Facebook. In the US alone, there are 6 million active profiles.
Instagram is the fastest growing social media platform
With more than one billion users, Instagram is poised to take over the social media landscape. Brands are using the platform as a billboard, flashing ads in front of users as they scroll. Users can tell a story with a series of images by using the carousel feature, which will only be available on sponsored posts. Instagram’s unique interface and huge user base make it a highly attractive medium for advertisers. Brands can easily link their Instagram photos and videos to their landing pages and generate more traffic to their website.
The growth of Instagram is not limited to the United States. According to a recent Pew Research study, nearly 60% of users log into the site daily. Those users spend an average of 24 to 32 minutes per day on the platform. It has more than 40 billion photos and 95 million photos are shared on the platform every day. According to the study, Instagram is used by people from 18 to 34 years of age, and their growth is growing at a rapid rate.
As a result of this, Instagram is one of the fastest growing social media platforms. Its growth rate is high enough that the world’s largest brands have adopted the platform. Its easy to build a massive following on Instagram, and the platform is mobile-friendly. As of the second quarter of 2018, 54.8% of internet traffic is originating from mobile devices. While this figure took a dip in the last quarter of last year, it quickly recovered and continues to grow.
Facebook is the third most popular site after Google
As of February 2016, Facebook is the third most visited website in the world, according to data released by Google. According to the company, the number of unique visitors to Facebook’s website amounted to 35% of the entire Web. During the same month, Facebook served 570 billion pages. This is a huge increase over the previous month’s figures. However, the company says that it plans to continue to grow to keep up with the ever-growing number of users.
It’s no wonder that Facebook is the third most popular site after Google. Alphabet’s subsidiary earns more than eighty percent of its revenue from advertisements on the site. While Facebook is more widely used than Google, it has some major problems that can limit its popularity. According to Alexa, China’s version of Google, 36% of Facebook users prefer Facebook to the main search engine for world news.
Twitter is the third most popular site after Google
Twitter has a global user base of 397 million, with some of its users having over 50 million followers. According to Pew Research, Twitter has the second-largest advertising audience after Google and Facebook. In the US, Twitter is mainly used for news, and it has over 330 million active users. In terms of average time spent on Twitter per day, US adults spend an average of 6 minutes per day on the social network.
While Twitter first gained popularity in the US, it has now quickly penetrated international markets. In Asia, Twitter is the most popular site, with users in Japan and India collectively larger than Twitter’s entire US audience. Other countries with large Twitter user bases include the United Kingdom, Brazil, Indonesia, Saudi Arabia, and Mexico. Twitter’s global user base is expected to continue to grow as more people become aware of the app.
Pinterest is the only social media app that made it into the top 10 relevant brands in the US
In a recent survey, Pinterest was the only social media application to make it into the top 10 list of relevant brands in the US. More than half of U.S. corporations use the platform to introduce new products, and it has a higher referral rate than any other social media site. The social media app also drives more referral traffic to merchants than any other platform, and it has expanded its Shopping Ads internationally.
Pinterest is an excellent platform for marketing to women. Eight out of every ten moms use the social media app, and women are the primary decision-makers in the household. According to this research, Pinterest users engage with brands in a way that encourages emotional bonds. In a recent study, the social media app was ranked second in brand intimacy only behind Spotify. Pinterest is the perfect platform for marketers targeting women and creating products that they think their customers will love.
According to the survey, 67% of Pinterest users say that their experience with the platform inspires them to buy something they saw on the platform. Sixty-seven percent of these users actually make a purchase after viewing a brand’s Pin. In addition, two-thirds of people use the social media app to help them plan purchases. Those statistics alone should convince advertisers to take advantage of Pinterest’s growth in popularity.
Instagram is a female-centric platform
If you’re a woman who uses Instagram, you’ve probably wondered if the platform is geared toward women. The answer is yes, but the social network is not exclusively female. In fact, men account for about half of its users in the U.S., a stark departure from its older data. Instagram has over 200 million users, and the rise in use is due in part to younger people. While this may be disappointing for some, it is also a reflection of the resurgence of female-centric social media.
Changing technology and neoliberal policies accompany the emergence of feminist visibilities on Instagram. Feminist projects are boosted by filters, enabling them to optimize their activist self-presentations based on feedback. Filtering facilitates female-centric activism, thereby undermining the suffrageist and chauvinist sensibilities that would otherwise inhibit them.
The research used thirteen in-depth interviews with female Instagram users, excluding the Insta-famous and celebrities. The participants constituted a theoretical sample of female Instagram users aged 18-35. The findings suggest that most participants acknowledge the visibility politics inherent to this platform, though they temper this by recognizing the potential for backlash. Most women who took part in the research acknowledge that there are societal pressures that limit how they portray themselves, and that societal expectations and idealised beauty standards should still be adhered to.
YouTube is the second most popular site after Google
YouTube has been around for 15 years. It is now a popular platform for users of all ages, from preschoolers to senior citizens. A study by Statista shows that 46.1% of users in the U.S. are female and 53.9% are male. According to the site, more than 1 billion people view videos each month. And while the site has a global audience, the U.S. is a special case, with a large amount of content produced by local businesses and individuals.
YouTube is one of the most popular sites on social media. According to recent stats, it has more than 122 million daily active users, watches 1.3 billion hours of videos each day, and is the second most popular site after Google. It also has more than 31 million channels, meaning that people can find a video that they want to watch. However, only 9% of small businesses in the U.S. are on YouTube.
YouTube is a social media platform and ranks second after Google in terms of monthly visitors. While many older Americans may not visit it, the younger generation is a big part of YouTube’s popularity. It’s also important to consider the site as a branding tool. YouTube is the second most popular site after Google on social media, with an average time spent of 23 minutes per user. Compared to Facebook, YouTube’s statistics are impressive.